New deli owner credits family, community as inspiration
Judy Wood had returned to her hometown of Beallsville and was working a regular job when witnessing the decline of several area businesses prompted her to take a big risk. With the help of family, friends and a supportive community, she opened a new business, the Rte. 40 Deli.
Wood, who has experience in both catering and food service, said she wanted to open a spot where locals could get fresh food as opposed to “something that’s been sitting out for hours.”
“Even though the deli was my idea, I could never have done this without the help of Pete [Keruskin], my family, and all the community. They make all of this possible,” said Judy Wood, owner. “You know the saying it takes a village to raise a child? In our case, the same is true, because it takes the entire community to run this business… this is my way of giving back to them.”
Judy’s son, Cole, handles cashier duties, phone calls, and deliveries. Pete Keruskin, or as she calls him “her partner in all this” co-owns and runs the deli alongside her.
“He’s a great support system, and helps give me a good, bigger perspective of things. Both of them help me tremendously,” said Wood about Pete and Cole.
Rte. 40 Deli offers a variety of meats, cheeses, salads and desserts. They also carry potato chips, pop, miscellaneous grocery items and deli platters and trays. Catering packages can include sandwiches, meat and cheese or veggie/fruit trays, baked chicken, baked beans, macaroni and cheese, pasta salad and creamy coleslaw. Daily specials vary from soups to sandwiches to combo plates and much more.
The Rte. 40 Deli is the ideal spot for one stop shopping when driving along Route 40, with dine in and carry out options as well as a good selection of convenience store items.
“We keep these items as a way of treating people to what they want and cater to their needs,” said Wood. This summer, Judy and Pete plans to expand the deli to include outdoor seating, fresh produce options and weekly barbeques. Future goals are to add a separate kitchen area with a grill so new items such as burgers can be added to the deli’s menu.
“I’m extremely excited about the deli. We provide an old-fashion deli with community hospitality,” said Keruskin.
“Really, all we want is good food, so that’s what we want to give,” said Wood. “It’s a good feeling to know we’re helping the community, as we’ve had a number of volunteer services and organizations come to us to help with events. Word of mouth has been very good.”
The Rte. 40 Deli & Catering has received a number of five star customer reviews on Facebook:
“The sandwiches, potato salad, macaroni salad and sweet tea are so very good. The owner Judy did an excellent job on short notice of catering our mother’s memorial service. I highly recommend anyone to try out this new business and help to keep small businesses going.” – Erin Hutchinson
“…we were both very overwhelmed by the selections of freshly prepared food and hot soups, a nice selection of lunch meats and cheeses to carry out to your home. Plus they stock many of other items, too much to list. I feel the community is lucky to have a local convenience such as this place.” – Rick & Doug West
Rte. 40 Deli & Catering is located at 2832 Main Street in Beallsville.
FMI, call Judy or Pete at 724-632-7077 or contact them via email at email@example.com. Visit the Rte. 40 Deli Facebook page for daily special updates.
Story by Aaron Dalzell for Pennsylvania Bridges